Web Hosting for Agencies
Deliverypath specializes in concierge-level, white glove web hosting for creative shops and agencies.
Logo Development and Brand Consulting
Creative agencies are a visually sophisticated, niche audience. To get their attention it was necessary to evolve away from Deliverypath’s legacy branding, which had become dated over the years due to anemic typography and neutral colors. We introduced a bold, modern, geometric font and a vibrant, attention grabbing color gradient, better aligned with emerging contemporary digital brands. We also developed a dynamic, forward-leaning mark that speaks to the speed, elegance and efficiency of digital delivery. Finally, we introduced an authentic new tagline that addresses our audience directly — Web Hosting for Agencies communicates that we’re fully committed to becoming a trusted digital partner to creative agencies.
One of Deliverypath’s core business mantras is expect more from your web hosting company. To extend that concept to the business card we utilized a reflective spot-varnish. It’s a small detail, but it imbues the card with a bit of unexpected wow-factor and makes for an impactful brand touchpoint. Feedback both internally and externally has been overwhelmingly positive.